Het Stoelenhuys

SEO optimized catalog website & Facebook Ads to generate leads

Client: Het Stoelenhuys
Industry: Home & Living
What we did: Webdesign | Webdevelopment

The Client

The Challenge

Our Solution

When Gunter and Eva decided to change their name from “Het Stoelendepot” to “Het Stoelenhuys” we helped them through this name change. We moved their website to it’s new domain name. Set up redirects from every old URL to every new one. And most importantly notified Google of the domain name change. This way we managed to keep all the SEO score they had built up over the years.
Besides all the webdevelopment & SEO work we also ported over their emails to new @stoelenhuys.be email addresses, as well as setting up email forwards form their old addresses.

The Result

The new website instantly started scoring well in Google. Leads started pouring in. It went from practically no leads to 77 per month on average on organic search results alone.

Interestingly Gunter and Eva from Het Stoelenhuys noticed that the type of customer they got also changed after launching the website. The orders made by customers in their store changed from lower/medium-end chairs and table to more medium/high-end chairs and tables. Customers also started coming from farther and farther away, with some reaching even as far as Amsterdam (2h20 drive away from their store in Heusden-Zolder).

Visit their website: https://www.stoelenhuys.be